Podcasts are one of the most popular mediums of communication today.
With millions of listeners worldwide, this platform has become a great opportunity for individuals to showcase their expertise and knowledge on various topics. Many podcast guests are invited to share their insights and experiences, and this presents an excellent opportunity for them to leverage their appearances and become paid public speakers. If you are a podcast guest and want to take your visibility to the next level, read on to find out how you can become a paid public speaker.
Public Speaking: The Power of Social ProofIn an era where so many people are taking short cuts and “faking it”, events and their audiences want the real deal. They want what psychologists call “Social Proof” – credentials that show you know what you’re talking about, you’re engaging and you’ve been invited to speak on other stages. That’s why podcasts are a powerful way to build Social Proof by allowing you to rapidly and cost effectively build a portfolio of virtual speaking engagements at scale.
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First, start with creating a brand identity for yourself. This will help you establish yourself as an expert in your field and build a following. Utilize social media platforms to showcase your podcast guest appearances and share your insights with your followers. This will not only help you build your brand but also attract speaking opportunities.
Heather Hansen is a published author and professional speaker on the subject of communication. In this video “short” from a quality show featuring Heather, we can see how public speakers can share their message on global stages like podcasts to reach new audiences for their work and book. This 2 minute video has over 1,000 views. (See more success stories)
Once you have established your brand identity, start reaching out to event organizers and conference planners. You can also reach out to speakers bureaus that can help you find speaking opportunities. Make sure you have a professional-looking website that showcases your expertise, experiences, and topics you cover as a speaker.
When it comes to speaking engagements, start small and work your way up. Begin by speaking at local events and meetups, and then move on to bigger conferences. Keep your speaking fees reasonable at the start, but don’t be afraid to negotiate once you have built your reputation as a speaker.
💡 We help Authors, Thought Leaders and Coaches build their personal brands as thought leaders by leveraging the power of podcasts. Here’s how we can help you:
- ✅ Our podcast guesting agency has a vast network of podcast hosts, which can help you expand your reach and increase your visibility.
- ✅ We can help you create a comprehensive marketing strategy to establish your brand identity and attract speaking engagements.
- ✅ Our team of experts can assist you in negotiating speaking fees and ensure that you get paid what you are worth.