People Follow People Not Brands

Published by Graham Brown on
People Follow People Not Brands
We trust real humans not proxies. People follow people not brands.We connect and follow leaders not icons or mascots. We want authority that is authentic and empathic. Our interactions with the leaders of the brand becomes the experience of that brand. ... Read More

Why Should Thought Leaders Podcast?

Published by Graham Brown on
Why Should Thought Leaders Podcast?
As you know, podcasts are a hot topic today so you’re probably wondering if they are right for you. In 1998 there were 2.5 million websites. Today there are 1.8 billion websites. In 2021, there are just over 2 million podcasts. In podcast terms, this is 1998.Which mean... Read More

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Guesting Guide

How to Get Booked on Other People's Podcasts LIKE A PRO

How to Get Booked on Other People's Podcasts Like a Pro is a 60 page PDF guide that walks you through the process of how to build your personal brand and become a thought leader using the power of podcast guesting. Written by experienced podcaster Graham Brown who has appeared in over 1,000 podcasts. Includes 2 tried & tested Podcast Host Pitch Email Templates used by the pros.